Action Achieves Success

Achieving success requires action. While apparently self-evident, many never achieve success because they never act.

Small, consistent action yields best results. For example, making 10 phone calls a day to current, future, and past clients can generate far more sales than 2,000 mailers. Yet, the phone call seems too mundane. The mailers require pondering the promotion, writing the copy, designing the mailer, overseeing its printing, and ensuring it gets mailed. After all that work, you just sit and wait for the sales to pour in. We become enamored with the glamorous project.

The small, successful actions get ignored. For example, I have to sit down and write this blog. I spend a lot of time pondering the message I wish to share with you. Sometimes, the message expands to a long blog. Short blogs carry more clout. Yet, whether the message is expansive or simple, nothing happens until I sit down and type it.

Consider your goals. Examine what you have done to achieve them. Are your planned actions overwhelming your actual actions. Try simplifying them. Small consistent actions achieve success.